There are myriad factors that go into a successful business – the people, the management, the market, we could go on and on. You know all about those factors, though. But, there’s one factor that many businesses don’t give enough thought to: Lighting.
That’s right. It may seem complicated, but lighting can easily play a huge role in both your business’s bottom line, as well as the overall happiness and productivity of your staff and customers alike! Let’s take a closer look at why smart lighting is the next big area you should keep in mind when upgrading your business, and why it’s worth the investment.
The Practical
When considering any business improvement, it’s always important to keep the bottom line in mind. There’s no point in tripping over a dollar to save a dime, and we wouldn’t want to suggest you do something with your business that doesn’t have proven benefits. We know what it’s like to run a business ourselves, you know!
The good news here is that smart lighting does have proven benefits, and ones that you’ll start to see right away. According to Lutron, lighting makes up 39 percent of electricity costs for most offices. Cutting that number down is a big deal! The New York Times saved $600,000 on lighting when it went to a Lutron Quantum system. You won’t believe the savings that will start to roll in once you upgrade your lighting!
The Supportive
Your employees spend a lot of time in the office, but smart lighting can help improve their mood while they work away in their cubicles. Human-centric lighting can make your employees happier and more productive, and isn’t that really the first job of any boss/business owner?
Of course, if you aren’t sure exactly what you want to improve on light-wise, give us a call! We’ll lend our industry expertise to the task, and help you come up with a plan that’s perfect for your own business, employees, and customers.
The Edible
Of course, we aren’t talking about edible light – at least we are pretty sure light isn’t edible, but you might have to double check with Neil deGrasse Tyson on that – but instead about how light can help the whole eating process, for those of you in the culinary business.
Vantage Controls was able to do just that for the Anaheim Marriott. Their InFusion system helped the restaurant create its perfect ambiance, and made said ambiance easy to control through Equinox 40 keypads. No matter what type of setting you offer to your customers, smart lighting can improve the experience.
The Emotional
You don’t have to be in the business of serving customers food to benefit from smart lighting, however. Vantage again found a solution with its Equinox system, helping The Ronald McDonald House create a Healing through Color and Light room, which supports the families of hospitalized children by providing a stress-reducing environment for them to stay at close to treatment facilities.
Such a room just shows the powerful and wide ranging uses of smart lighting, and how they can help businesses meet the emotional needs of the people they serve.
And that’s just the beginning for smart lighting. Businesses across the country are continually coming up with new and adaptive ways to use smart lighting to their advantage, and you don’t want yours to be left in the dark age of technology. As your local custom integrator, we’re always here to help you take the next step toward a tech-centric consumer approach, so give us a call today! Smart lighting isn’t just a smart idea for businesses, it’s a bright idea.